Sony 65 Inch 4K Ultra HD TV X90K Review 2023: Elevate Your Viewing Experience

Possibly the best Value TV for 2023


6/30/20232 min read

Welcome to our comprehensive review of the Sony 65 Inch 4K Ultra HD TV X90K. If you're in search of an immersive and high-quality viewing experience, this review will provide you with valuable insights to help you make an informed decision. With Amazon's exclusive Prime Day deals right around the corner, now is the perfect time to explore this TV option, which is currently on sale at a discounted price for Prime members. Let's dive into the details and discover if this TV is the right fit for your entertainment needs.


  1. Stunning Picture Quality: The Sony X90K boasts impressive 4K Ultra HD resolution, delivering crisp and detailed visuals that bring your favorite movies, shows, and games to life.

  2. Enhanced Contrast and Colors: With its full-array local dimming and Triluminos display, this TV offers deep blacks, vibrant colors, and excellent contrast, resulting in a visually captivating experience.

  3. Smooth Motion Handling: The X90K features a high refresh rate and advanced motion smoothing technology, minimizing motion blur and providing smooth and fluid on-screen action.

  4. Smart TV Capabilities: This TV comes equipped with smart features, including built-in streaming apps, voice control, and compatibility with popular streaming platforms, giving you easy access to a wide range of content.


  1. Limited Viewing Angles: Some users have reported that the X90K's picture quality may degrade when viewed from off-center angles, reducing the overall viewing experience for those seated at the sides of the screen.

  2. Mediocre Sound Quality: While the TV offers decent sound, it may not match the immersive audio experience provided by dedicated sound systems or soundbars. External audio options might be necessary for a more engaging audio performance.

  3. Reflections and Glare: The screen of the X90K is susceptible to reflections and glare, particularly in well-lit environments, which can impact the viewing experience, especially during daytime usage.

Personal Experience: In my personal experience with the Sony 65 Inch 4K Ultra HD TV X90K, I was captivated by the stunning picture quality and the vibrant colors that brought my favorite content to life. The smooth motion handling enhanced my viewing experience, particularly while watching fast-paced action sequences. However, I did notice that the picture quality degraded when viewing the TV from off-center angles, which affected the immersion for those seated on the sides. Additionally, I found the built-in speakers to be satisfactory, but for a more immersive audio experience, connecting external speakers or a soundbar is recommended. Lastly, I observed that the screen was prone to reflections and glare in brightly lit environments, which could be distracting.

Final Thoughts: Considering the current Amazon Prime exclusive deal, where the Sony 65 Inch 4K Ultra HD TV X90K is available for $1198.00 USD (20% off) instead of its regular price of $1499.99, it may seem like an appealing option. However, it's crucial to weigh the pros and cons outlined in this review.

If you prioritize stunning picture quality, vibrant colors, and smooth motion handling, the X90K TV could be a suitable choice, especially at the discounted price. However, it's important to consider factors such as viewing angles, sound quality, and the potential for screen reflections based on your specific setup and viewing environment.

As Amazon's Prime Day approaches, keep an eye out for additional deals and discounts on TVs and entertainment systems that may better suit your requirements. Remember to conduct thorough research and compare different models to find the TV that aligns with your preferences and budget.

Please note that prices mentioned in this review are based on Amazon